Hey, I’m
Jane
PRODUCT & BRAND DESIGNER
I design websites with heart with graphics that invite you to explore.
My focus is always on how each design feels, blending creativity with purpose to make digital spaces worth experiencing.
Projects
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Membership Flow
Redesigning the entire checkout flow, creating multiple entry points to convert window shoppers to Essential members.
Dynamic Homepage
Redesigning the homepage to be more dynamic and discoverable to improve membership retention and conversion.
App Store
Redesigning the app to be more exclusive for members and consistent with the website.
Meaningful Products
Redesigning the standard product templates to add meaning & storytelling to each product.
The Engine
An internal data engine to find and launch new essentials at a rapid clip.
Branding, Packaging, & Marketing for e-commerce store with a philosophy built to add meaning to people’s lives through products they use and love, made by people who know and care, with stories that matter, and means that are honest.
DoorDash
Storefront, marketing & packaging design to create a private label brand for DoorDash.
The Naked Market
Branding, Packaging, & Marketing for a CPG company for millennials by millennials
Horne
Branding & packaging design for a cosmetic line for gen-z men.